Promotion Email
A promotional email carrying a specific offer or seasonal campaign.
Module
Email
where it lives
What it does
A promotional email carrying a specific offer or seasonal campaign
A focused email built around one offer: a seasonal service, a discount for returning customers, or a time-sensitive deal. Built around one offer, not a roundup. Includes a clear description of what's being offered, who it applies to, the terms, and a single call to action. Sized like a personal note, not a bulk marketing blast.
When you’d reach for it
- ▸A landscaping company uses this in early spring to offer existing residential customers aeration and overseeding before the season fills up.
- ▸An HVAC contractor uses this before summer to promote AC tune-up specials to customers who haven't had service in the past year.
- ▸A cleaning service uses this to offer a discount on a deep clean to customers who paused their recurring plan.
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